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Privacy Policy

Last updated: February 20, 2026

1. Data controller

The data controller is:

Sleepingfox Hotel Group AB
Org. no.: 556816-6689
Tällgårdsgattu 21
793 70 Tällberg
Email: info@dalecarlia.se
Telephone: +46 (0)247 891 00

Sleepingfox Hotel Group AB operates Dalecarlia Hotel & Spa, among other establishments.

 

2. What personal data we collect

We collect personal data that you provide to us yourself or that arises when you use our services.

Information you provide to us:

  • Name

  • Contact details (email, phone number, address)

  • Booking information

  • Payment information (handled via payment provider)

  • Any special requests when booking

Information collected when using the website:

  • IP address

  • Device information

  • Browser type

  • Behavioral data via cookies (see separate cookie policy)

 

3. Purpose and legal basis

We process personal data for the following purposes:

To fulfill agreements

  • Manage bookings

  • Send booking confirmations

  • Manage payment

  • Providing hotel and spa services

Legal basis: Performance of a contract

 

For customer service

  • Answer questions

  • Handling complaints

Legal basis: Legitimate interest

 

For marketing purposes

  • Send newsletter

  • Send offers

  • Targeted marketing via digital channels

Legal basis: Consent or legitimate interest (in the case of an existing customer relationship)

You can unsubscribe from marketing communications at any time.

 

For development and analysis

  • Improve website and services

  • Statistics and user behavior

  • Segmentation and analysis

Legal basis: Legitimate interest or consent (for cookies)

 

4. Profiling

We may analyze how you use our website and services in order to provide you with relevant offers. This is done only in accordance with applicable data protection laws and, where required, based on your consent.

 

5. How long do we store your data?

We store personal data:

  • As long as you are a customer with us

  • As long as required by the Accounting Act (7 years)

  • For marketing purposes until you withdraw your consent

  • Or until the data is no longer necessary for the purpose

We carry out regular thinning.

 

6. Sharing of personal data

We may share personal data with:

  • Payment providers

  • Booking system

  • IT suppliers

  • Marketing platforms

  • Analysis tools

All suppliers process data in accordance with personal data processing agreements.

Personal data is primarily processed within the EU/EEA. If transfer outside the EU/EEA takes place, an adequate level of protection is ensured in accordance with the GDPR.

 

7. Cookies

Vi använder cookies och liknande tekniker på vår webbplats.
Information om detta finns i vår separata Cookiepolicy.

 

8. Your rights

You have the right to:

  • Request a register extract

  • Get incorrect information corrected

  • Have data deleted

  • Request restriction of processing

  • Object to processing

  • Request data portability

  • Withdraw consent

To exercise your rights, please contact us using the contact details above.

You also have the right to lodge a complaint with:
The Swedish Data Protection Authority (IMY)

 

9. Security

We take technical and organizational security measures to protect your personal data against unauthorized access, loss, or manipulation.

 

10. Changes to the policy

We may update this policy. The latest version is always published on our website.

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